Badge Buddies

Meet the Original Badge Buddies Gang

A whole gang of personalities is waiting to meet you at Pawprint Family! Our original Badge Buddies collection takes everyday favourites, seasonal characters and familiar little things and gives them a life of their own. Each Buddy has a name, a personality and plenty of quirks, so you can find the ones that feel a bit like you, remind you of someone you love or simply make you smile.

And these aren’t just ordinary patches and pins. Every Badge Buddy comes with its own character card, introducing you to their favourite things, funny habits, likes, dislikes and little details that make them who they are. Take Mavis, for example. She’s happiest under a warm blanket, loves a cosy autumn evening and firmly believes most problems can be improved with a cup of tea. Then there’s Percy, a cheerful little pumpkin who’s already counting down to autumn in July, always has snacks on hand and would much rather stay in than go somewhere noisy. Sound like anyone you know?

Discover the original Badge Buddies gang as colourful embroidered felt patches and enamel pin badges, each with a design that’s full of personality. Whether you’re choosing a Buddy to personalise your backpack or jacket, adding a new face to your pin collection or finding a thoughtful gift for a friend, there’s plenty of fun in matching people with their perfect Buddy.

As the gang grows, you’ll get to know and collect even more personalities. Browse the original Badge Buddies collection today, meet the characters and see who catches your eye. You never know; you might just find your new best Buddy!