New Business Development

• Proactively research, identify, and reach out to potential independent retail partners.
• Build and manage a strong pipeline of prospective wholesale accounts.
• Deliver engaging pitches that clearly communicate the value of Pawprint Family products.
• Convert warm and cold leads into new stockists through confident, relationship-led selling.
• Conduct regular outreach via phone, email, social, and in-person visits where appropriate.
• Attend trade shows, events, and retail shows to generate leads and convert opportunities.

Account Management

• Support new accounts through their onboarding and initial ordering process.
• Provide product recommendations, merchandising advice, and tailored support to help retailers perform well.
• Handle incoming enquiries from independent retailers, ensuring quick and friendly responses.
• Maintain strong ongoing relationships, encouraging reorders and growth within each account.
• Keep accurate records of interactions, pipelines, notes, and account performance.

Collaboration & Growth

• Work closely with the National Account Manager (Matt) to ensure alignment across wholesale strategy.
• Share insights on independent retail trends, customer needs, and product opportunities.
• Collaborate with internal teams (marketing, product, operations) to optimise wholesale experience and customer satisfaction.
• Support Matt with national accounts where required (e.g., preparing pitches, prospecting, follow-ups).

Administration & Reporting

• Prepare sales reports, forecasts, and progress updates for internal review.
• Track KPIs such as number of new accounts opened, lead conversion rate, and average order value.
• Keep wholesale data up to date, ensuring accuracy and strong communication between teams.
• Enterting data and updating CRM systems.